With the endless possibilities and incentives retailers provide to shop online, it has become a regular activity for some people. Over the years, Arubans have also started doing their research and making use of online shopping.
Expandeer recently conducted a survey around this topic. The infographic below illustrates the findings based on responses received.
Some key findings on the current online shopping behavior of consumers in Aruba include:
- 89.7% of surveyed consumers said they’ve shopped online;
- The top 3 items consumers order online are: clothing, small electronics (e.g. mobile phones, ipods, ipads, etc.) and books;
- 61.5% of consumers said they would shop online from local businesses if this was possible;
- 100% of participants said they would most likely shop online to book hotels, cruises & flights.
One of the main issues that prevent businesses in Aruba from incorporating online selling into their business is the lack of easy payment systems available- for instance Paypal.
Do you think Aruban retailers need to introduce more possibilities for online shopping? Leave your comments below.
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